Elmwood Reclaimed Timber
Showcasing craftsmanship and quality
challenge
For over 20 years, Elmwood Reclaimed Timber has procured and crafted wood products from sustainable and reclaimed lumber. To help the company appeal to a broader range of clients, including architects and interior designers, Elmwood needed a sophisticated yet informative product catalog that would showcase their new and reclaimed wood solutions.
approach
Focusing on craftsmanship and quality, we highlighted the process, materials, and team, sharing what makes Elmwood different from the competitors. The new catalog set the tone for the website and became a guide for a cohesive marketing plan and future execution.