MEDiAHEAD
Creating a stand out brand
challenge
MEDiAHEAD, formerly Colormark Printing, sought Design Ranch’s expertise to rebrand and introduce a new cross-media digital marketing concept. The challenge lay in crafting a distinctive identity that encapsulated their expanded capabilities and offerings, enabling them to stand out in a competitive marketplace.
approach
To help them differentiate and stand out in the marketplace, Design Ranch started with a new name, MEDiAHEAD, which spoke to the company’s leap into the media world. At the same time, ‘head’ addresses their dedication to being on the leading edge of delivering a streamlined marketing and distribution portal to their vast client base. The result? A larger-than-life brand that makes a statement and gets the job done. Every time.