Native Atlas
Illuminating the appeal of a high-end skincare line made from globally sourced organic ingredients
Challenge
Native Atlas was established to help people take care of their skin using natural ingredients. The name speaks to sourcing only the finest organic ingredients from around the world, and the company challenged us to define their image around their purpose and story of origin.
Approach
We crafted their brand to speak to both the global and local inspiration behind their line of skincare products. The tagline “Born the World Over” is the concept that drove our designs. An atlas-inspired logo, minimal packaging design, art-directed photography, and elevated brand applications work together to bring a sense of refinement and organic sophistication.
