Ritual Arts

Ritual Arts approached Design Ranch to infuse raw emotion into its storytelling brand. The primary objective was to return narrative storytelling to its fundamental essence, avoiding unnecessary embellishments and promoting genuine, intimate connections. Ritual Arts aimed to promote unity by encouraging individuals to put aside their differences and grow together through the power of first-person storytelling.

Design Ranch developed dynamic typographic palettes, incorporated hand-drawn brand elements, and introduced innovative photographic techniques to emphasize the experience of shifting perspectives and underscore the brand’s genuineness, enhancing the storytelling process. By prioritizing authenticity and connection, Ritual Arts’ brand effectively conveyed the inherent beauty of its storytelling and showcased the transformative potential of narratives in healing and uniting individuals.